

Sustainability in Business: 4 Ways Your Business Can Benefit
As climate change continues to affect all our lives, consumers are beginning to hold corporations accountable for their actions. Consumers are looking to shop brands that are more sustainable and environmentally responsible. Therefore, there has never been a more important time for discussing sustainability in business practices. In this article, we will...

What is a B Corporation? Everything You Need to Know
We are living in an era where environmental activism is growing at a rapid rate. People are becoming conscious consumers and are pushing for environmental justice. Companies will need to adapt to these changing times and become more socially responsible to...

The Failure of Recycling
Recycling is associated with words like sustainability and eco-friendly. However, recycling is more than what meets the eye. It can be greenwashing, waste, and toxic. Recycling has been marketed in our society as a solution to our consumer spending. It has become a...
branding and visual identity
Tips from the Creative Chi network – including information on best practices, industry notes, and benchmark growth.
How do Community Conservation Efforts Promote Sustainability in Business?
Incorporating community-based conservation efforts incentivizes and enables members to take sustainable actions that protect the environment and traditional ecological practices supporting legislative action of existing protections. The goal of environmental...
Why Water is a Women’s Issue
Worldwide there are 2.2 billion people who do not have access to clean drinking water, 4.2 billion don’t have access to sanitation stations, and 4.5 billion don’t have access to a proper toilet. This is an issue that affects many people. Women and girls, however,...
What is Sustainable Branding & Identity and why is it so valuable for the future of business?
In today's world, it seems like everyone is talking about sustainability in business. What does sustainability mean? And why should you care about Sustainable Branding & Identity? We'll start by defining the term "Sustainable Branding" for those unfamiliar with...

In Flow Moodboard
State of flow…While doing my daily Instagram route, I was inspired by a photo that struck a chord in my creative soul. This image compelled me to create something based on a feeling it had evoked. There was a spark of aquamarine joy that led my inner artist on a color brand palette journey — an adventure of pure flow and timelessness. I told that little...
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CONSCIOUS BRANDING WORKSHEET + CHECKLIST – FREE
Authentically brand your conscious company with these 3 basic steps
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