sustainable business resources
The Failure of Recycling

The Failure of Recycling

Recycling is associated with words like sustainability and eco-friendly. However, recycling is more than what meets the eye. It can be greenwashing, waste, and toxic. Recycling has been marketed in our society as a solution to our consumer spending. It has become a way to reap the benefits and conveniences of plastic without changing our lifestyle choices....

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Beyond the Single-Use Water Bottle

Beyond the Single-Use Water Bottle

Approximately 80% of plastic water bottles end up in landfills and it takes up to 1,000 years for a single bottle to decompose. As each plastic bottle decomposes, it will leak harmful chemicals into our environment, causing a negative impact on our plants, waters, and...

A Corporation’s Social Responsibility

A Corporation’s Social Responsibility

We are living in an era where environmental activism is growing at a rapid rate. People are becoming conscious consumers and are pushing for environmental justice. Corporations will need to adapt with these changing times and become more socially responsible to create...

branding and visual identity

Tips from the Creative Chi network – including information on best practices, industry notes, and benchmarking growth.

Are you a conscious brand?

Are you a conscious brand?

Are you a conscious brand? A brand built with awareness?  A business run by people who understand that each and every action has an effect on people and planet. Building a better business on purpose, understanding that consumers and employees demand more for tomorrow....

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The color of seduction

The color of seduction

What's the color of seduction? I'd like to think it's a deep terracotta orange. Orange colors have one of the most substantial measurable physical effects. Stimulating the appetite, increasing energy levels, and thyroid levels to boost metabolism. It's is powerful. We can't ignore it, like a visual seduction of energy. This color pallet is befitting of...

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In Flow Moodboard

In Flow Moodboard

State of flow…While doing my daily Instagram route, I was inspired by a photo that struck a chord in my creative soul. This image compelled me to create something based on a feeling it had evoked. There was a spark of aquamarine joy that led my inner artist on a color...

CONSCIOUS BRANDING WORKSHEET + CHECKLIST – FREE

Authentically brand your conscious company with these 3 basic steps

 

                        

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