The Failure of Recycling

The Failure of Recycling

Recycling is associated with words like sustainability and eco-friendly. However, recycling is more than what meets the eye. It can be greenwashing, waste, and toxic. Recycling has been marketed in our society as a solution to our consumer spending. It has become a...
Beyond the Single-Use Water Bottle

Beyond the Single-Use Water Bottle

Approximately 80% of plastic water bottles end up in landfills and it takes up to 1,000 years for a single bottle to decompose. As each plastic bottle decomposes, it will leak harmful chemicals into our environment, causing a negative impact on our plants, waters, and...
A Corporation’s Social Responsibility

A Corporation’s Social Responsibility

We are living in an era where environmental activism is growing at a rapid rate. People are becoming conscious consumers and are pushing for environmental justice. Corporations will need to adapt with these changing times and become more socially responsible to create...
Are you a conscious brand?

Are you a conscious brand?

Are you a conscious brand? A brand built with awareness?  A business run by people who understand that each and every action has an effect on people and planet. Building a better business on purpose, understanding that consumers and employees demand more for tomorrow....